Format: Figma Prototype
Genre: Digital mobile app
Winter 2023
The goal for this project was to choose a local non-profit organization, discover possible consumer pain points, and recreate their site keeping consumer wants and needs in the picture while adding more usability. For my non-profit I chose the Detroit Sound Conservancy, whose mission is to educate, perform, and preserve the culture surrounding music in Detroit. One aspect of their site I noticed that bugged me a little was a lack of announcements relating to events and other performances within the city. Because of this I added a page dedicated to upcoming events within the city, where users are able to alternate between a condensed and expanded view, as well as a separate calendar view where users can browse local music events. Creating this prototype allowed me to critically observe websites and understand how users may interact with and struggle with navigating through a website.